@ClemsonGC, are you tired of explaining color?

Couldn’t resist reposting this infographic on #color. As many GC majors before have complained, sometimes it is just really difficult to explain what we do and why we do it and this is definitely true when discussing color. My son was 4 when I was in the GC program and he came home from elementary school one day and told me that they were teaching the wrong colors in class. Growing up hearing “GC speak” he was familiar with additive and subtractive colors and how they work to create the spectrum.

color infographic

Enjoy this infographic explaining color from a designer and printer’s perspective

Well, if you have ever gotten odd looks in the grocery store as you look at packaging to see if they printed in process or spot or ever had a hard time explaining the difference between the two and when you should use one over the other, this infographic is the perfect tool for you! Continue…

Color theory: Experiencing someone else’s red

This video does a great job of emphasizing the difficulty (if not wholly impossible task) we have in the graphic communications field with color theory. Is it even possible to communicate accurately or truly experience any other person’s perception of color. As vsauce says, we are truly alone in our perception of color.

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Time to study the basics of color again

I never get tired of the combinations and connotations of color.

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Color Theory 101 – DesignFestival
First impressions are everything. How you look and how you present yourself can determine how you are perceived. The same goes for our design work. The impression that our work gives depends on a myri…

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